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Ninth Annual PhilADthropy is Launching to Help Local Nonprofits

Eleven leading non-profit organizations from South Florida were chosen to participate in the Ninth Annual PhilADthropy at the University of Miami School of Communication, where students create vibrant campaigns and other advertising materials in one 25-hour, coffee-fueled marathon for some of the most deserving local non-profits. Meryl Blau, lecturer in the Department of Strategic Communication at the School of Communication and the founder of PhilADthropy, says one campaign from last year’s event that really stood out was focused on Shake-A-Leg Miami (SALM). SALM works to improve the health, education, and [...]

February 14, 2018|Advertising, Broadcast Journalism, Communication Studies, Electronic Media, Interactive Media, Journalism, Media Management, Motion Pictures, Public Relations|
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MMA Meeting: The Power and Importance of Video Advertising

The Media Management Association welcomed its first guest speaker of the year, Paul Vignau, the director of sales at Comcast Spotlight who was accompanied by Henry Ortiz, an associate account executive and University of Miami (UM) alumnus. Spotlight is Comcast's advertising sales division where Vignau and his team monetize viewer impressions.  According to Vignau, video is the most powerful medium and is, therefore, essential to developing an emotional connection with customers. For example, he referenced a 2014 Dick’s Sporting Goods advertisement, The Hoop, in which a proud father gives his [...]

February 12, 2018|Media Management|
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Society of Professional Journalists Focuses on Jobs and Internships

The Society of Professional Journalists (SPJ) is the oldest organization representing journalists in the United States. Joseph B. Treaster, professor in the Department of Journalism and Media Management, has recently revamped the University of Miami’s chapter of SPJ and is the group's adviser. “The Society of Professional Journalists at the University of Miami is focused on getting jobs and internships for its members,” Treaster said. With this new focus, SPJ at UM now has at least 85 members, according to Treaster. At the organization’s last meeting in November, students elected [...]

February 9, 2018|Broadcast Journalism, Electronic Media, Journalism, Media Management|
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Full House for Producers from ‘The Florida Project’

There wasn’t a single empty seat in Shoma Hall on Feb. 5 as students, professors, and even a couple of dogs gathered to hear from Kevin Chinoy and Francesca Silvestri, the award-winning producers of Tangerine, Starlet, and, their most recent film, The Florida Project. Margaret Cardillo, lecturer in the Department of Cinema and Interactive Media, led the question and answer session. They discussed everything from the day-to-day process of making a film, to challenges they have faced, to what they look for in projects that they produce. “For me, it’s [...]

February 9, 2018|Motion Pictures|
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SoC students to Create Campaign for Ron Magill Conservation Endowment Fund

Public Relations Campaigns, STC 436, is the capstone class for all University of Miami School of Communication public relations majors. The class works as a small firm, developing multifaceted campaigns for real-world clients. Previous clients include the John Offerdahl Gridiron Grill-Off, DJ Irie Foundation Weekend, and Herbert Wellness Center 20th Anniversary. This year, 27 students and Heidi Carr, lecturer in the Department of Strategic Communication, are collaborating with the Ron Magill Conservation Endowment Fund to help collect $400,000 in donations to reach Ron Magill’s goal of $2 million before he [...]

February 8, 2018|Public Relations|
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Updated Teaching Space Transforms Classroom Setting

Upon entering room 3040 of the Wolfson Building, you will no longer find a traditional classroom setting. Free of desks fixed to the floor and immovable iMacs, which have become the norm for classrooms, everything is portable. From the chairs to the podium, the room's configuration can be rearranged depending on the needs of the class. “The theme was flexibility,” said Tomas Ortiz, director of technical operations and engineering. The room strays from the typical classroom setting from the floor to the ceiling. The walls are made of glass and [...]

February 7, 2018|Uncategorized|
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Visiting Knight Chair News

Fall 2017 Visiting Knight Chair, Lindsay Grace, concluded his residency at the University of Miami School of Communication with the Game Design Thinking and the Newsroom Interactive Workshop at American University in Washington D.C. The event was attended by members of the winning team from UM’s Newsjam, which consisted of Nicole Barba, Chabeli Castillo, Carlos Gonzalez, and Stephano Cardona. Newsjam was a weekend long game design event that took place at the University of Miami School of Communication in Oct. 2017 where participants – students and community members – designed social [...]

2019-12-16T18:33:52-05:00January 29, 2018|Interactive Media|
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The PREP Team is Ready to Spring Into Action

The Public Relations Experience Program (PREP) kicked off the spring semester on Saturday, Jan. 20, at the Jackson Health Foundation’s 2018 Golden Angels Centennial Gala. The event was at Soho Studios, a trendy warehouse event-space in Wynwood, and featured luxury cars from The Collection, hand-rolled cigars, a red carpet complete with an elaborate backdrop, models in sequin gowns and feathered head-dresses, and feathered swings. Inside the venue, the walls were clad with luxurious red material, there was a champagne fountain centerpiece and aerial silks entertainers. The six PREP students at [...]

January 26, 2018|Public Relations|
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Reflections on the 2018 NATPE Conference Internship

Every year, the National Association of Television Program Executives (NATPE) offers a competitive internship program that allows selected students to attend the conference and develop a greater knowledge of the television buying and distribution processes. Since 2011, the annual NATPE conference has been held in Miami Beach. In 2018, three students from the University of Miami School of Communication Department of Journalism and Media Management participated as NATPE interns. One of them, Lauren Tierney, a Media Management senior, shared her experience at the conference. Interns at NATPE are responsible for [...]

January 25, 2018|Media Management|
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Documentary Nominated in Several Categories at International Film Festival

The 2018 London International Filmmakers Festival recognized a feature documentary co-produced and edited by Konstantia Kontaxis, associate professor for the Department of Cinema and Interactive Media, with nominations in several categories. Last Song to Xenitia is nominated for Best Film, Best Editing of a Feature Documentary, and Best Cinematography in a Feature Documentary. “We made this film thinking that it would appeal primarily to Greek or Greek-American audiences. It is wonderful to see that it resonates with an international audience,” said Kontaxis. The documentary centers around Vasiliki, a centenarian poet [...]

2019-12-17T19:24:15-05:00January 12, 2018|Motion Pictures|
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