Media Management, M.S.

Customize your media career with interdisciplinary coursework in business fundamentals and media strategy.

Request Info
Apply Now

32-Credit Degree

Graduate in 1 or 2 years

Business Focused

Complete courses in the Miami Herbert Business School to strengthen your knowledge of business fundamentals.

Extensive Electives

Cultivate your topical interests through Media Branding, Social Media, Sports Media, Media Entrepreneurship, and more.

M.S. or Certificate Option

Pursue a program that aligns best with your post-graduation plans and career goals. Explore the certificate here.

Master the Media Landscape

Acquire the knowledge and skill set needed to succeed and advance in media industries through exposure to both business principles and key aspects of media economics, technology, distribution, programming, measurement, law, and more. Because this interdisciplinary program caters to both full-time and part-time students, required courses are scheduled on Saturdays or weekday evenings.

Discover some of the featured courses in the School of Communication and Miami Herbert Business School:

This course covers the various aspects of the distribution process for films and television programs through conventional and emerging channels.

This course focuses on the use and understanding of basic financial and manageri al accounting reports. The course is oriented to the user of financial data rat her than the preparer of the data. Coverage of basic accounting assumptions and current issues affecting accounting processes and reporting are included, but detailed accounting procedures are not emphasized. Completion of the course should permit students to understand accounting information and to communicate with professional accountants.

What distinguishes the media industry from other sectors is the primacy of content. This course examines the practices involved in developing, distributing, scheduling, and monetizing media content, especially in the video space. Programming strategies are discussed across traditional and emergent media platforms.

Topics include the financial environment; the time value o f money; capital market efficiency; basic security valuation; risk, return and asset pricing; cost of capital; and an introduction to capital budgeting.

This course examines the art and science of strategic brand management for media enterprises, including legacy and emerging media. Students learn the theoretical principles and best practices for conceptualizing, building, and measuring brand equity and apply this knowledge to managing corporate and personal media brands.

See Complete Academic Curriculum
Media Hub

Study in Miami, a global media hub with diverse cultural influences and media organizations.

Customizable Program

Tailor your education with electives to match your personal and career interests.

Grow your Network

Build a professional network through events, guest lectures, and collaborative projects.

Admission FAQs

Learn more about the M.S. process here. There are 4 steps in the application process:

  1. Sign up for an account on Slate
  2. Send official transcripts
  3. Send letters of recommendation
  4. Submit your portfolio

Learn more about the application process for International Students here.

Click here to learn more about Funding Opportunities.

Click here to see all FAQs.

Graduate Program Contacts

For questions about admission, application status, or financial aid, please contact socgrad@miami.edu.

For questions related to the M.S. program in Media Management, please contact the Graduate Program Director, Michel Dupagne at dupagnem@miami.edu.

Dates & Deadlines

Fall 2025 applications open: September 1, 2024

Fall 2025 priority deadline: February 1, 2025

Fall 2025 final deadline: July 15, 2025

Professional headshot of University of Miami alumnus Trevon James

“The M.S. Media Management program here at the University of Miami has helped me beyond my furthest expectations. [M]y advisors, professors, and the wonderful people associated with the Toppel Career Center worked with me every step of the way on building lasting connections that would lead to tangible results.”

Trevon Martin, M.S. Graduate, Class of 2021

“The MS Media Management program here at the University of Miami has helped me beyond my furthest expectations. [M]y advisors, professors, and the wonderful people associated with the Toppel Career Center worked with me every step of the way on building lasting connections that would lead to tangible results.”

Professional headshot of University of Miami alumnus Trevon James

Trevon James, MS Graduate, Class of 2021

Project Spotlight

Swipe and Shop: The Guide to Social Commerce

Media Management student Angela Maria Reed Papadopulos examined the current trends, consumer behaviors, and technological advancements of social commerce, with a particular focus on the COVID-19 pandemic’s catalytic role. Angela’s project earned her the 2024 Media Management Association Graduate Award.

Get In Touch

For questions about admission, application status, or financial aid, please contact socgrad@miami.edu.

For questions related to the M.S. program in Media Management, please contact the Graduate Program Director, Michel Dupagne at dupagnem@miami.edu.

Request Info
Apply Now