Media Management Graduate Certificate

Continue your education and pursue a career as a media professional.

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12-Credit Non-Degree

Graduate in 1 year

Flexible Schedule

The part-time and non-degree format allows working professionals to balance their education with their career priorities.

Focused Learning

Concentrate on key aspects of media management and content strategy without the broader commitment of a degree program.

Immediate Application

Apply new skills and knowledge directly to your current job, making an immediate impact on your career.

Enhance Your Media Expertise

The Graduate Certificate in Media Management helps professionals enhance their media business acumen. Covering media technology, economics, programming, distribution, and policy, this 12-credit program equips students with strategic and analytical skills through case studies and applications. Gain insights into current industry trends, technological impacts, and content delivery across platforms.

Discover some of the featured courses:

This course addresses how recent developments in media technology, regulation, content, and measurement have influenced the structure and economics of the media industry. Given the rapid evolution of the media business across platforms, topics are likely to vary from year to year. Media cases are used to discuss appropriate strategies and decision-making and help students think as media managers.

What distinguishes the media industry from other sectors is the primacy of content. This course examines the practices involved in developing, distributing, scheduling, and monetizing media content, especially in the video space. Programming strategies are discussed across traditional and emergent media platforms.

Students generate comprehensive business plans for a proposed media enterprise. Organizational, financial, and marketing aspects of starting a media business are discussed.

This course covers the various aspects of the distribution process for films and television programs through conventional and emerging channels.

This course covers the principles and practices of successful negotiations in the media context. Media cases are used to apply and discuss negotiation strategies.

See Complete Academic Curriculum
Media Hub

Study in Miami, a global media hub with diverse cultural influences and media organizations.

Grow Your Network

Build a professional network through events, guest lectures, and collaborative projects.

Admission FAQs

Learn more about the Graduate Certificate process here. There are 4 steps in the application process:

  1. Create your Graduate School Application
  2. Send baccalaureate degree from an accredited U.S. institution
  3. Upload Letter of Recommendation
  4. Upload your Resume

No previous programming or design experience is necessary for this program. In fact, students from diverse backgrounds strengthen the program. If you already know some programming or have design experience you are also invited to apply.

Learn more about the application process for International Students here.

Click here to learn more about Funding Opportunities.

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Graduate Program Contacts

For questions about admission, application status, or financial aid, please contact socgrad@miami.edu.

For questions related to the Graduate Certificate in Media Management, please contact the Graduate Program Director, Michel Dupagne at dupagnem@miami.edu.

Dates & Deadlines

Spring 2025 deadline: December 15, 2024

Fall 2025 deadline: July 15, 2025

Project Spotlight

Swipe and Shop: The Guide to Social Commerce

Media Management student Angela Maria Reed Papadopulos examined the current trends, consumer behaviors, and technological advancements of social commerce, with a particular focus on the COVID-19 pandemic’s catalytic role. Angela’s project earned her the 2024 Media Management Association Graduate Award.

Get In Touch

For questions about admission, application status, or financial aid, please contact socgrad@miami.edu.

For questions related to the Graduate Certificate in Media Management, please contact the Graduate Program Director, Michel Dupagne at dupagnem@miami.edu.