Broadcast Journalism, B.S.C.

Undergraduate Program

About the Program

Tell a Story. Change the World.

The Broadcast Journalism major prepares students for professional careers in electronic news gathering, analysis and reporting.

Along with taking journalism courses, our majors receive practical experience by providing news content for the school’s weekly half-hour cable newscast NewsVision and other media outlets. As a result, our students consistently win regional and national awards in scholastic competitions. No prior study of, or experience in, journalism is required to be eligible for the program.

For a complete list of courses, please visit the UM Bulletin website at

Broadcast Journalism

Preparation of materials for presentation through the broadcast/cable media with emphasis on news writing for oral presentation by studio anchors and field reporters. Course examines issues facing the profession of broadcast journalism, radio, and TV reporting techniques and news program formats.

Business Communication

Study and practice in the major forms of spoken and written communication in the context of businesses and other professional organizational settings.

Data Journalism

This course teaches data analysis and interactive deployment of the World Wide Web and other digital platforms. Students will learn to analyze data for journalistic work and will be expected to create and deploy database-driven applications.

Freedom of Expression and Communication Ethics

An examination of the concept of freedom of expression, its philosophical roots, its application of contemporary issues in communication, and of the basics of moral philosophy (ethics) and moral reasoning.

Fundamentals of Newsgathering

Skill development in gathering facts and other material for, and in preparation of, news stories in a variety of genres across platforms. Focus on gathering information from multiple sources, analyzing and organizing information for dissemination, and presenting the most pertinent facts clearly and cohesively to multiple media outlets.

Information Graphics and Visualization

Introduction to informal graphic procedures and practices as they pertain to print and online media. Layout and design typography, mechanical production techniques, and production vocabulary will be an integral part of this course.

Intermediate Electronic Media Production

Planning and execution of complex field, studio, and multimedia production in a variety of lengths and formats. High level skills in television control room situations and non-linear editing will be used to produce audio, video, and online content.

Introduction to Electronic Media

Introduction to the theory, process, and procedure of electronic media production. Lecture and laboratory are included.

Introduction to Electronic Media Production

Introduction to the theory, process, and procedure of electronic media production. Lecture and laboratory are included.

Media Research and Analysis

Survey of qualitative and quantitative research methods used to collect and analyze data on media audiences. Course also covers metrics used by media industries. Practice in conducting small-scale audience measurement is included.

Public Speaking

Introduction to effective audience communication including theory and extensive practice in oral presentations.

Television News Reporting

Gathering and preparation of news stories for presentation in news programs. Includes field reporting, editing, preparation of visual and aural elements, writing, producing and performing for on-air presentation.

Television Performance

Introduction to communication concepts and skills involved in on-camera duties such as anchoring, interviewing and live reporting.

Web Design

This course covers the basic aspects of interaction design and web development, focusing on production processes. It provides an overview of web design concepts including usability, accessibility, information architecture, basic animation, and graphic design; all discussed in the context of the web environment. This course further offers an introduction to fundamental and emerging web trends.

Writing for the Digital Age

This course provides students with an understanding of writing styles appropriate for communicating in the digital age, with particular emphasis on grammar, spelling, syntax and clarity. It provides a solid foundation for further practice and specialization in various types of multimedia communication.

Related Minors

Broadcast Journalism, Electronic Media, Hispanic Media, Journalism, Media Management

Showcase Your Talents

Students studying Broadcast Journalism at the School of Communication have many opportunities to showcase their talents to the world. From covering events live on our award-winning cable station to hosting their own show on the campus radio station WVUM, the avenues of real-world experience are endless.

Featured Projects

A few of our broadcast journalism projects, all done by our very own students and faculty.

Ready to take the next step?