Department of
STRATEGIC COMMUNICATION
ABOUT
The Department of Strategic Communication at the University of Miami School of Communication consists of Advertising and Public Relations, two programs that are continually evolving to meet the dynamic demands of the media industry. Originality and creativity are key for students of the department who will be challenged to develop innovative brands, create engaging campaigns, and learn how to strategically promote a client for various media including magazines, billboards, television, and radio. Alumni of the department are employed in a variety of organizations and leading agencies around the country and internationally.
LATEST NEWS
UM Advertising Program Wins Big at Miami American Advertising Awards
By: Jabria Roscoe The American Advertising Awards (ADDYs) is an annual competition that celebrates the best works in advertising at the local, district, and national level. The University of Miami Advertising program is the winner of 11 gold and a record-breaking 43 silver ADDYS at the 2021 Miami American Advertising Awards. “The ADDYs has been the awards show we enter [...]
Featured Projects
A few of our strategic communication projects, all done by our very own students and faculty.
- PR Students Work Annual Cadillac Championshipbrackman2019-12-10T19:44:18-05:00
PR Students Work Annual Cadillac Championship
- Perceptions of Drinking Water Quality in Cubabrackman2019-12-10T16:08:37-05:00
Perceptions of Drinking Water Quality in Cuba
- World Golf Champions Cadillac Championshipbrackman2019-12-10T19:12:05-05:00
World Golf Champions Cadillac Championship
