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So far Karina Valdes has created 627 blog entries.

UM Advertising Program Wins Big at Miami American Advertising Awards

By: Jabria Roscoe The American Advertising Awards (ADDYs) is an annual competition that celebrates the best works in advertising at the local, district, and national level. The University of Miami Advertising program is the winner of 11 gold and a record-breaking 43 silver ADDYS at the 2021 Miami American Advertising Awards. “The ADDYs has been the awards show we enter the most, and every year it gets better and better,” said Sarai Nuñez, assistant professor of professional practice. “Despite the circumstances and the year that we had, we still did [...]

2021-04-08T10:47:07-04:00April 8, 2021|Advertising|

Changes in the Advertising Sales Environment

By Melissa Mendez On March 15, Brian Norris, senior vice president of Ad Sales and Direct To Scale & Commerce Partnerships from NBCUniversal (NBCU), spoke to the members of the Media Management Association over Zoom to discuss the evolution of advertising sales throughout his career. Before joining NBCUniversal, Norris worked at Lifetime Television, Viacom, and Dish Network in advertising and media sales. During his last three years at NBCU, he has led the first direct-to-consumer sales team, which was designed to enable brands to scale from social platforms to ones [...]

2021-04-06T12:27:21-04:00April 6, 2021|Media Management|

Orange Umbrella Hosts Conversations About the Importance of Diversity in the Workplace

By: Jabria Roscoe Orange Umbrella Student Consultancy hosted its first Beyond the Umbrella where guest speaker Ronald Roberts, managing partner at global marketing communications firm, Finn Partners, discussed the importance of Diversity, Equity, and Inclusion (DEI) in the workplace. The event included student hosts Mia Porter and Anika Bhavnani who guided the conversation. Throughout the evening, Roberts emphasized that companies that want to succeed must be diverse. “If you want to be a successful business in 2021, you’ve got to reach out to diverse audiences,” said Roberts. “DEI is not [...]

2021-03-24T14:08:03-04:00March 24, 2021|School of Communication|

SoC Statement in Support of and Commitment to AAPI Community

The School of Communication at the University of Miami is a community of students, staff, and educators who value diversity, support learning about difference and shared values through dialogue, and respect the dignity of all human beings. We stand in solidarity with the Asian-American Pacific Islander (AAPI) community and deplore the violence and discrimination targeting them. We understand that anti-AAPI racism has deep roots in the history of this country and vow to use our skills as communicators, researchers, and teachers to unmask harmful stereotypes, strengthen helpful narratives, and uplift [...]

2021-03-23T14:01:16-04:00March 23, 2021|Uncategorized|

UMTV Wins Six BEA Awards

By: Jabria Roscoe UMTV is the recipient of six Broadcast Education Association Student Best of Festival Awards. With students and faculty from across the country submitting media projects, this year’s competition featured more than 1,300 entries from over 250 colleges. “I was extremely excited to see that UMTV won six awards,” said UMTV station manager, Gianna Sanchez. “To have six awards at the national level really shows that UMTV is doing amazing things across the board, not just in one specific area.” The BEA awards has eight competition categories that [...]

Orange Umbrella’s New Diversity, Equity and Inclusion Initiative Hosts its First Event

University of Miami’s full-service student-run communication consultancy, Orange Umbrella, is kickstarting a new Diversity, Equity and Inclusion initiative, Beyond the Umbrella. Orange Umbrella will be hosting Ronald Roberts, Managing Partner at global marketing communications firm Finn Partners, for a discussion about DE&I in agency life on Tuesday, March 23 at 5 p.m. “Diversity is a driving force of creativity, growth and excellence. Now more than ever, it is important for all of us to pursue initiatives like diversity, equity, and inclusion so that we can be better professionals, better individuals and better [...]

2021-03-19T15:38:03-04:00March 19, 2021|School of Communication|

Cinematic Arts Students Make a Movie in China

By: Karina Valdes When cinematic arts students were faced with challenges that could have prevented them from making a film, they adapted and used technology to connect globally and created their own opportunity. “What if we made a film in China?” Ali Habashi, assistant professor of professional practice, asked the students in his fall 2020 CCA 351 class, Intermediate Filmmaking, through Zoom. Habashi had 18 students in his online filmmaking class, with two students unable to leave China because of the travel restrictions in place due to COVID-19. In a [...]

2021-03-19T15:33:58-04:00March 19, 2021|Motion Pictures|

UM Students Win National DEA Red Ribbon Week PSA Contest

By: Jabria Roscoe University of Miami students Julie Erhardt and Julia Hecht are the winners of the national 2020 Drug Enforcement Administration (DEA) Red Ribbon Week Campus Video PSA Contest. The competition allows universities from across the nation to submit videos that promote the importance of stopping drug and alcohol abuse among college students. Hecht says that winning the competition was a great way to wrap up the semester. “It was really cool. We were home, I was in New York and Julie was in New Jersey. Julie facetimed me [...]

2021-03-17T14:10:49-04:00March 17, 2021|Motion Pictures, School of Communication|

The Dean’s Student Circle Launches Mentorship Program for New Students

By: Karina Valdes Navigating college can be complex, but the Dean’s Student Circle (DSC) at the School of Communication is working to help students succeed with its new mentorship initiative. The Dean’s Student Circle Mentorship Program aims to connect students within their first two semesters at the SoC with students who have at least four semesters at the School. “The School of Communication’s Dean’s Student Circle Mentorship Program seeks to equip students with the guidance and resources they need to maximize their experience at the SoC,” said Luis Herrera, assistant [...]

2021-03-03T13:30:36-05:00March 3, 2021|School of Communication|

‘Change Brings Opportunities,’ WarnerMedia Executive Says

By: Raul Cruz "Change brings opportunities," is one of the key messages that Jennifer Mirgorod, head of Sales and Account Management at WarnerMedia Sales and Distribution, delivered to the members of the Media Management Association during a popular Zoom session about her company’s streaming service, HBO Max. Mirgorod graduated with a BA in Foreign Affairs from the University of Virginia and spent nearly two decades working for Turner Broadcasting in various executive positions in advertising and sales. Prior to her current position, Mirgorod was an executive vice president in Partnership [...]

2021-02-22T14:52:14-05:00February 22, 2021|Media Management|