By: Sabrina Pizziol
University of Miami Strategic Communication students received an impressive 35 awards at this year’s American Advertising Federation of Miami ADDY Awards. This is a record number of Miami ADDYs for the School, with 3 gold and 32 silver awards.
“For many years we have been working on building an award-winning advertising program,” said Sarai Nunez, assistant professor of professional practice. “It’s amazing to see it all coming to fruition, and each year we keep on breaking our previous winning streak, so now it’s time to tackle bigger competitions.”
The AAFMiami ADDY Awards is the first part of the three-tier, national competition aiming to recognize the creative spirit of excellence in advertising. Projects that receive a gold ADDY are automatically entered in the District 4 competition, followed by the national award show at the AAF annual conference.
Last year, the SoC’s very own Chloe Glenn and Hayley Buchholz won ‘Best in Show,’ the top award given at the AAF Nationals, for Necessity, an innovative campaign that tackles menstruation issues and the social stigmas surrounding it.
Below is the full list of winners:
MIAMI GOLD ADDY
Google Safe Mode
by Amanda Prats & Caitlin Costa
Tipsy
by Casey Lue
Big Fun, Little Problems
by Gabrielle Dubilier
MIAMI SILVER ADDY
Lori
by Natalia Diaz, Isabella Ciardelli, Andrea Lustgarden
Nova
by Sophie Robbins
Google Light
By Cami Bresee & Leah Brown
Life & Liberty
by Amanda Prats & Caitlin Costa
Cook it
by Alain Katsman
Whooper Legal
by Annette Leonowens & Lauren Bruno
Estonia
by Joelle Dunkely + Matthew Karas
Embrace
by Emma Finn & Marina Faria
Google Sight
by Marina, Francesa & Mary Helen
Devil’s Brew
by Jessie Jones
Be Unreal
by Sophie Robbins
Virgin Journey
by Natalia Diaz
@ yourkids
By Cami Bresee & Leah Brown
Suhula
by Joelle Frank & Juan Gomez
No More Red
by Gabrielle Dubilier
Your Extra is my Everyday
by Annette Leonowens & Lauren Bruno
I’m Fine
by Cami Bresee
Where you Get Your News Matters
by Jenna Kurz
Netflix Lullabies
by Leah Brown
Modern Muse
by Rachel Rubi
The North Face – It’s Natural
by Hannah Sorensen & Camila Rocha
Your Extra is my Everyday (Copywriting)
by Annette Leonowens
Cheeky Paper Co (Illustrations)
by Chloe Glenn
BandAid – Protect What Matters (Magazine campaign)
by Dunya Bulut
InkSense
by Annette Leonowens & Lauren Bruno
NTY – Facts Are Facts
By Nour David
VANS – For Everyone
by Sophie Robbins
Jenga – Bottoms Up
by Natalia Diaz
BandAid – Protect What Matters (Art Direction)
by Dunya Bulut
Make it Suck Less – Task Rabbit (Radio)
by Tim Donahue
VANS – Off the Wall
by Jessica Jones
SZA
by Lauren Maingot