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Orange Umbrella finds its true colors with new logo and rebranding

Orange Umbrella finds its true colors with new log and rebranding OU new logo By Jenna Simone 10-23-2025 This story originally appeared in The Miami Hurricane For nearly a decade, Orange Umbrella, often called “OU,” has been the University of Miami’s hub for student creativity and collaboration. Now, the student-run advertising agency is stepping into a new chapter with a new logo — one that better redefines their mission, vision and values. The new logo is sleek and modern, representing a fusion of OU’s initials — an [...]

2025-10-27T12:09:20-04:00October 27, 2025|Advertising, Public Relations, School of Communication|
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Empowering women, breaking barriers

Empowering women, breaking barriers A course at the School of Communication equips students with the knowledge and tools to overcome gender disparities in public relations, drawing on authentic guest speakers and candid lessons. University alumna Alexa Ferra speaks to undergraduate students at the Perez Art Museum of Miami. Photo courtesy of Heidi Carr By Ashley Sewall 10-3-2025 This story originally appeared in News@TheU. This is the class I wish I had in college, because it’s reality,” said Heidi Carr, director of the undergraduate public relations program [...]

2025-10-06T09:07:39-04:00October 6, 2025|Advertising, Public Relations, School of Communication|
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Student projects earn national spotlight

Student projects earn national spotlight Three innovative campaigns by School of Communication students earned a coveted spot in the Communications Arts Advertising Annual, showcasing the creativity, insight, and strategy behind the school’s top-tier advertising program. Artwork from the Stimuless advertising campaign created by Sara Kelly (art director) and Wesley Lucas (designer). By Barbara Gutierrez and Karina Valdes 10-2-2025 This story originally appeared in News@TheU. Three projects created by students from the University of Miami School of Communication have been chosen for publication in the 2025 Communication [...]

2025-10-03T09:34:10-04:00October 3, 2025|Advertising, School of Communication|
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University shaped student’s journey

University shaped student's journey Isabella Speziani, an avid Canes fan, plans to uphold her Miami pride in her future endeavors. Isabella Speziani, who graduates with a Bachelor of Science from the School of Communication, plans to move to Sydney, Australia, to pursue a career in advertising. Photo courtesy of Isabella Speziani Meghan Sullivan 5-5-2025 This story originally appeared in News@TheU. For Isabella Speziani, there was no question about where she would attend college: the University of Miami, specifically the School of Communication. With a deep passion [...]

2025-05-08T10:14:39-04:00May 8, 2025|Advertising, School of Communication|
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New Advertising, M.A. focuses on strategy and global insight

New Advertising, M.A. focuses on strategy and global insight The M.A. in Advertising offers a strategic, data-driven approach to communication, with access to mentorship, industry insights, and real-world experience. Abbie Bernet 4-4-2025 The University of Miami School of Communication proudly announces its Master's in Advertising program, a strategic pathway into the dynamic advertising industry. In today's cluttered advertising landscape, effective messaging requires more than creativity – it demands strategic thinking and consumer insight. The 36-credit curriculum emphasizes advertising strategy and consumer analytics, equipping graduates with expertise to [...]

2025-04-07T08:45:42-04:00April 4, 2025|Advertising, Graduate Studies, School of Communication|
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