MMA Meeting: How to Gain Access in the Media Business
By Vivianne Martell In Feb. 2022, Brian Norris, senior vice president, direct to scale & commerce partnerships at NBCUniversal’s Advertising and Partnerships division and a frequent Media Management Association speaker, shared his advice with students for entering the media business. He has more than 20 years of professional experience in advertising and sales, including nearly 15 years in leadership positions. Norris began the presentation by retracing his own professional journey, which started at Lifetime Television as a sales assistant. A key trigger for his interest in advertising sales occurred when, [...]









