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12 Local ADDYs Won by SoC Students

The ADDY Awards, given annually by the American Advertising Federation, is a competition that recognizes creativity and excellence in advertising. This prestigious award attracts more than 40,000 entries every year. To win a national ADDY, students must first compete at the local and then the regional level, before qualifying for the national competition. This year, University of Miami students won a total of 12 local ADDYs – 10 silver and two gold. Three of those students were Claudia Fernandes, Hollie Pollak, and Marina Rutenberg, who were also part of the [...]

2019-12-17T19:34:04-05:00April 19, 2016|Advertising|
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UM Welcomes CIC Media’s Fourth Innovation for Media Content Creation Seminar

What would be the next big thing in this multiplatform entertainment landscape? How will it be created? These are part of the key questions to be discussed during the fourth annual Innovation for Media Content Creation seminar (InnovationMCC) held in partnership with University of Miami School of Communication on April 19.  The Innovation for Media Content Creation seminar is an educational initiative from the Center for Innovation and Creativity in Media (CIC Media), an organization led by global executive and international Emmy-award nominee, Marlon Quintero. The event is an exclusive opportunity for students and creative professionals to learn [...]

April 7, 2016|Advertising, Broadcast Journalism, Communication Studies, Electronic Media, Interactive Media, Journalism, Media Management, Motion Pictures, Public Relations|
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Building Community Foundations: Career Advancement at the School of Communication

The blustery winds and threatening rain didn’t prevent students from attending the School of Communication’s Recruitment Pavilion, the first career fair organized by the Stein Family Office of Career Services, featuring companies companies tailored specifically to SoC industries. Toppel’s annual networking mixer, the Communication Meet-Up, followed the event, allowing students and recruiters to interact on a more personal level.  “We wanted to build on it [Meet-Up] and really foster the relationships with our local partners to build a community between our students and the recruiters” says Career Services and Internships Coordinator Kebrina Maharaj who [...]

April 4, 2016|Advertising, Broadcast Journalism, Communication Studies, Doctoral, Electronic Media, Interactive Media, Journalism, Media Management, Motion Pictures, Public Relations|
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University of Miami students and local community join together for PhilADthropy 2016

This past weekend marked the seventh annual PhilADthropy at University of Miami School of Communication. The 25-hour event consisted of 13 student teams creating advertising, marketing, branding, design, and public relations materials for local nonprofit organizations. PhilADthropy and AD Group organizers selected the organizations from more than 100 entries and also reached out to alumni and industry professionals to volunteer their time and talents. Supervised by team leaders, students collaborated to apply the skills they’ve learned in the classroom to benefit clients in South Florida. This year’s clients were: 2Lives Foundation; Center [...]

February 9, 2016|Advertising, Public Relations|
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Calling Local Nonprofits for UM’s 7th Annual PhilADthropy

Local nonprofit organizations in South Florida in need of marketing materials can now apply for University of Miami School of Communication’s seventh annual PhilADthropy. In 25 hours, students under the direction of faculty, alumni, and industry professionals create advertising campaigns, branding initiatives, public relations pieces, social media strategies, and a variety of other marketing materials at no cost to the nonprofit organization. “PhilADthropy is an opportunity for our students to put their classroom skills to the test while learning the value of using these skills to give back to the [...]

December 22, 2015|Advertising, Public Relations|
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PR Students Create Campaign for Herbert Wellness Center’s 20th Anniversary

Last semester, Dr. Colee Splichal’s Public Relations Campaigns class created the campaign for the 20th anniversary of the Patti and Allan Herbert Wellness Center, which will take place in January 2016. The class, STC 436, is a capstone for the public relations major in which seniors apply what they have learned in the last four years to develop a campaign for a real-world client. The students created everything from a unique logo to the anniversary party, which will be held at the wellness center in February 2016. “I had to [...]

November 18, 2015|Advertising, Public Relations|
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British Broadcasting Corporation Executive David Jordan will Visit the University of Miami

David Jordan, one of the top officials of the British Broadcasting Corporation (BBC) in London, is speaking to more than half a dozen groups of University of Miami students and faculty on the Coral Gables campus next week on Monday, Tuesday, and Wednesday – Nov. 16, 17, and 18. “We’re delighted to be bringing such an accomplished journalist to the University of Miami,” said Greg Shepherd, dean of the School of Communication. “He brings a global perspective that fits perfectly with the work our students and faculty are doing.” Jordan, [...]

November 12, 2015|Advertising, Broadcast Journalism, Communication Studies, Electronic Media, Interactive Media, Journalism, Media Management, Public Relations|
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PREP Students Assist Major Media at MCHF Diamond Ball

Saturday evening, Oct. 10, was the annual fundraising gala for Miami Children’s Health Foundation (MCHF) created to celebrate children, otherwise known as “diamonds.” Many people attended the ball to demonstrate their support of MCHF’s efforts, including celebrities like Armando Christian Pérez, the rapper known as Pitbull, and Cynthia Olavarria, at the JW Marriott Marquis in Downtown Miami for the 2015 MCHF Diamond Ball. The University of Miami’s School of Communication Public Relations Experience Program (PREP) worked the event giving communication students the opportunity to put their learning into action during [...]

October 12, 2015|Advertising, Public Relations|
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MFA Graduate Tim Warren Wins International Award for Whiskey Spot

Tim Warren, a School of Communication Cinema and Interactive Media M.F.A. graduate in motion pictures, won a Finalist award at the New York Festivals’ International Advertising Awards for his Master’s thesis highlighting the mystique of the Johnnie Walker brand.  The student spot was shot in South Florida, the Blue Ridge Mountains of North Carolina, and New York City. More than 60 industry professionals worked in sub-zero weather conditions, with a full special effects team, elite lighting crew and camera equipment, and the only Milo Motion Control Camera Rig in the [...]

2019-12-17T19:36:46-05:00August 26, 2015|Advertising, Motion Pictures|
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A Special Message for Supporters of the SoC

This past year, alumni, parents, and friends of the University of Miami have invested their time and money to help make extraordinary enhancements in the lives our students. Watch this special report produced by our very own School of Communication students at our UMTV studios.

August 22, 2015|Advertising, Broadcast Journalism, Communication Studies, Doctoral, Electronic Media, Interactive Media, Journalism, Media Management, Motion Pictures, Public Relations|
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