Public Relations

Craig Robins: The Interplay of Architecture, Design and Branding

Craig Robins, president and CEO of Dacra, is sharing his expertise with the University of Miami School of Communication, April 11 at 4 p.m. in CIB3053, Shoma Hall. This event will be moderated by award-winning journalist, Rula Jebreal, visiting professor in the School of Communication at the University of Miami. Robins is a developer, designer, philanthropist, and artist. Early in his career, Robins launched the economic revitalization of South Beach’s Art Deco District through meticulous renovation. This success prompted Robins to develop a uniquely vibrant community – the Miami Design District.  [...]

PREP Helps Makes PhilADthropy a Success

The Public Relations Experience Program (PREP) students stayed close to home on Friday, Feb. 23 as they assisted with PhilADthropy at the University of Miami School of Communication. Usually all-nighters are not encouraged, but this annual philanthropic event proves to be an exception. The 25-hour marathon sees communication students provide an entire campaign to nonprofits from the South Florida region. “It is the most genuine opportunity for our students to just put aside their inhibitions to do what they do best and not have to worry about tomorrow” said Meryl [...]

Make Valuable Connections at Fourth Annual Communication Meet-Up

Internship and job-hunting season has arrived. On March 28, University of Miami School of Communication’s Fourth Annual Communication Meet-Up will enable students and alumni to connect with professionals from a variety of communication fields. Attendees can look forward to networking with more than 50 company representatives looking to hire in areas including multimedia, design, communication, public relations, journalism, broadcasting, and advertising. Participants should dress professionally and bring copies of their résumés. Before the Communication Meet-Up, Oath Inc. is holding an info session from 1:30-2:30 p.m. in Wolfson room 3040, where [...]

Staying Up All Night for a Good Cause

On Feb. 23, I volunteered to stay up all night to help a local nonprofit during the ninth annual PhilADthropy, where students like me create campaigns and other communication pieces in 25 hours.  The event kicked off at 11 a.m. at the University of Miami School of Communication’s courtyard with speeches by assistant professor of practice in the Department of Strategic Communication and PhilADthropy founder, Meryl Blau, and dean of the School of Communication, Dr. Gregory J. Shepherd. After the 11 nonprofits were introduced, a lunch sponsored by the event's charter sponsor Markham [...]

Ninth Annual PhilADthropy is Launching to Help Local Nonprofits

Eleven leading non-profit organizations from South Florida were chosen to participate in the Ninth Annual PhilADthropy at the University of Miami School of Communication, where students create vibrant campaigns and other advertising materials in one 25-hour, coffee-fueled marathon for some of the most deserving local non-profits. Meryl Blau, lecturer in the Department of Strategic Communication at the School of Communication and the founder of PhilADthropy, says one campaign from last year’s event that really stood out was focused on Shake-A-Leg Miami (SALM). SALM works to improve the health, education, and [...]

SoC students to Create Campaign for Ron Magill Conservation Endowment Fund

Public Relations Campaigns, STC 436, is the capstone class for all University of Miami School of Communication public relations majors. The class works as a small firm, developing multifaceted campaigns for real-world clients. Previous clients include the John Offerdahl Gridiron Grill-Off, DJ Irie Foundation Weekend, and Herbert Wellness Center 20th Anniversary. This year, 27 students and Heidi Carr, lecturer in the Department of Strategic Communication, are collaborating with the Ron Magill Conservation Endowment Fund to help collect $400,000 in donations to reach Ron Magill’s goal of $2 million before he [...]

The PREP Team is Ready to Spring Into Action

The Public Relations Experience Program (PREP) kicked off the spring semester on Saturday, Jan. 20, at the Jackson Health Foundation’s 2018 Golden Angels Centennial Gala. The event was at Soho Studios, a trendy warehouse event-space in Wynwood, and featured luxury cars from The Collection, hand-rolled cigars, a red carpet complete with an elaborate backdrop, models in sequin gowns and feathered head-dresses, and feathered swings. Inside the venue, the walls were clad with luxurious red material, there was a champagne fountain centerpiece and aerial silks entertainers. The six PREP students at [...]

Fall 4C Pilot Grants Awarded

A total of eight faculty members spread across six departments were awarded 4C Pilot Grants by the University of Miami School of Communication Center for Communication, Culture, and Change. These grants are awarded three times per year to fund interdisciplinary projects that align with the mission of the center and are designed to provide data to compete for external funding from private, foundation, and government sources. Margaret Cardillo, lecturer in the Department of Cinema and Interactive Media, along with Caleb Everett, professor in the College of Arts & Sciences and chair [...]

Three Professors Join School of Communication Faculty

University of Miami School of Communication welcomed three new professors this fall. Winston Warrior, a double alumnus, joins the Department of Journalism and Media Management after working for more than 20 years in the marketing industry. After receiving his B.B.A. in International Finance and Marketing and his M.B.A. in Marketing from the University of Miami, he worked for Vintage Consulting and Entertainment, the Bernie Sanders Presidential Campaign, the College Football Hall of Fame, media and entertainment personalities, real estate companies, financial institutions, and wellness centers. Even post-grad, Warrior remained very [...]

Hacking a Summer Internship

This summer, I spent two and a half months working in one of the largest and most bustling public relations hubs in the world as a corporate and financial communications intern for Burson-Marsteller in New York City. Burson-Marsteller is a global public relations and communications agency that specializes in using strategic insights and innovative programming to build and sustain strong corporate and brand reputations. Founded in 1953 by Harold Burson and Bill Marsteller, Burson-Marsteller is considered to be the first integrated communications firm. On the first day of the Harold [...]