Julio Martin Velasquez is an international scholar born and raised in the South American country of Perú. Throughout his undergraduate and graduate education, he has studied at numerous universities across the globe such as the Private University of Tacna (Perú), Autonomous University of Asuncion (Paraguay), Fundación Botín (Spain), Fundacao Getulio Vargas (Brazil) and visited prestigious universities like Brown, Harvard, Universidad de Salamanca, and Universidad de los Andes, TPA(Chile).

Before coming to the University of Miami, Julio earned his Master’s degree in Integrated Marketing Communications from Northwestern University - Medill School of Journalism, Media, Integrated Marketing Communications.

As a first-generation college student, he is acutely aware of and unwilling to overlook any form of discrimination or social injustice, which is the reason why his research interests very often intersect with his overlapping social identities. He plans on expanding scholarly work to areas such as the increased analog allure and digital fatigue (new media consumption habits), audience economics, ethical issues in integrated marketing communications, transformative advertising, cross-cultural representation, and the impact of emerging media in newborns, infants, and teenagers.

In addition to teaching for over five years in his home country, Julio brings more than eight years of professional experience in the field of marketing and marketing communications. Lately, his work has been focused on strategic analytics and advertising strategies. His industry experience ranges from local government agencies to Fortune 500 companies like Walmart, Anheuser-Busch International (Bud Light, Bud Weiser, Stella Artois), Jack Daniel´s International, Go RVing, Popeyes Louisiana Kitchen, Perú Camaras, The European Commission, etc.

Upon obtaining the Ph.D., Julio aims to be a professor, aiming to also work closely with industry leaders, brands, agencies, and global companies on research projects that aid in reshaping society through the lens of media, advertising and strategic analytics. Enthusiastic about the many opportunities possible through a profession in higher education, he views education not only as the best instrument to transform society but as a modest and meaningful avenue for community service.