Project Description

A non-fungible token is a unique digital asset whose metadata is stored permanently and immutably using blockchain technology. The ability to buy, sell, and trade valuable digital assets has presented major opportunities for media-related industries as well as the potential to restructure the supply chain of such businesses. This paper discusses the NFT’s impact on gaming, music, and sports-related businesses and examines the limits and implications of such revolutionary technology.

Name of Student
Claire Rattan

Media Management

Music Business and Industry and Anthropology

Second-Place Media Management Association (MMA) Award, 2021

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