Communication requires constant change. As media, strategy, techniques and technology advance, communicators are challenged to adapt, learn and create in new ways. At the School of Communication, we create the next generation of great communicators. Educating tomorrow's leaders means equipping them with innovative ideas, novel experiences, technological expertise, entrepreneurial ambition and social responsibility.
The Koenigsberg & Nadal Interactive Media Center, a space for collaborative learning, real-world experiences and a student-run multimedia consultancy is the centerpiece of the School of Communication, a space that embraces change, and empowers students to thrive in it.
Orange Umbrella, the student-run consultancy, allows students to provide a wide range of communication services – from traditional advertising campaigns to social media and app development – to real-world clients, both external and internal to UM. With five departments, Orange Umbrella students – also known as “oranges” – also gain experience in managing teams and client relations. More information on Orange Umbrella can be found on the website here.
To read about all that happened in the Koenigsberg & Nadal Interactive Media Center during its first year, click here.
The Koenigsberg & Nadal Interactive Media Center is the hub for collaborative education in the School of Communication. With the latest technology and a flexible co-working space, students write, edit, design, develop and create advertising campaigns, public relations collateral, films, websites and an array of niche communication products for real-world clients.
The Koenigsberg & Nadal Interactive Media Center is home to the School of Communication's most exciting student work. Ideas collide here. Opportunity, technology and shared curiosity propel students to create, unfettered by limitations inherent in existing spaces and structures. Students experiment with new techniques, analyze and test their skills, and share their knowledge.
Combining hands-on learning, entrepreneurship and collaboration, the Koenigsberg & Nadal Interactive Media Center provides valuable experience for students at every phase of their careers. Students have unprecedented opportunity to apply their knowledge in real-world circumstances. It's an ecosystem for experimentation and innovation unique to the University of Miami.