Associate Professor


WCB 3019


(305) 284-5211


Dr. Michelle Seelig is an Associate Professor in the Department of Interactive Media, at the University of Miami. Dr. Seelig teaches courses in photography, film, interactive media, internet and media activism, communication theory, and qualitative research methods. She has written scholarly articles and has presented numerous papers at scholarly meetings in the areas of mass communication, visual communication, as well as communication and technology. Dr. Seelig has taught at Florida State University and Temple University. She also has professional experience in video production, photography, as well as web and graphic design.

Dr. Seelig’s research focuses extensively on the use of alternative media and emerging technologies to enrich the publics’ understanding of environmental and social issues. She examines how visual and interactive media change the way we communicate and interact in our everyday lives. Currently, Dr. Seelig is investigating the relationship between millennials’ online exposure to information about social causes and motives to take part in virtual and face-to-face engagement. Also, she is analyzing the visuals and text on websites for skin care to uncover what green themes directly and indirectly communicate to consumers about a green ecology.

Featured Publications

Just Published:

Seelig, M.I. (©2016). Communicating the Environment Beyond Photography. NY: Peter Lang Publishing, Inc.

Book Chapter:

Seelig, M. I. (2011). “Proficiency vs. Literacy in Communication Education.” In R. O’Connell (Ed.), Teaching with Multimedia: Pedagogy in the Websphere volume 1 (pp. 179-195). NY: Hampton Press.

Referred Journal Articles

Seelig, M.I. (2019). Popularizing the environment in modern media. The Communication Review,

Seelig, M. I., Millette, D. M., Zhou, C., & Huang, J. (2019). A new culture of advocacy: An exploratory analysis of social activism on the web and social media Atlantic Journal of Communication, 27(1), 15-29. DOI:

Seelig, M. I. (2018). Social activism: Engaging millennials in social causes. First Monday, 23(2), DOI:

Seelig, M.I. (2015). Advocating environmental issues beyond photography, Qualitative Research Reports in Communication, 16(1), 46-55.

Seelig, M.I. (2014). Visual exploration of environmental issues: Photographers as environmental advocates, Media Watch 5(3), 306-320.

Seelig, M.I. (2011). Changing the way we tell stories: The reception of still photos with sound as entertainment. Explorations in Media Ecology, 10(1 & 2).

Seelig, M.I. (2011). Web Eeconomics: The added value of the web for daily newspapers and commercial television stations. Journal of Multidisciplinary Research, 3(1), 81-96.

Seelig, M.I. (2010). Journalism and mass communication education: The impact of technology on pedagogy. Explorations in Media Ecology 9(4), 245-258.

Seelig, M.I. (August, 2010). Still photos with sound, Web Journal of Mass Communication Research, 23,

Seelig, M. I. (2008). A comparison of web interactivity on radio stations’, newspapers’ and television stations’ websites. Journal of Radio Studies, 15(2), 231-248.

Seelig, M. I. (2008). An updated look at trends in content and web page design in news websites: A content analysis of newspapers, radio stations and television stations websites. Electronic News, 2(2), 86-101.

Seelig, M. I. (2007). Stereotyping of Hispanic Americans in U.S. magazine advertising. The International Journal of Diversity in Organisations, Communities and Nations, 7(4), 71- 81.

Seelig, M. I. (2007). A cross-media response to the web as an outlet of information: A comparison of news websites. International Journal of Technology, Knowledge & Society, 3(3), 117-130.

Seelig, M. I. (2007). What photo editors/managers want photo students to learn. Newspaper Research Journal, 28(1), 85-98.

Seelig, M. I. & Millette, D. M. (2006). Faculty motives and outcome expectations for using instructional technology. International Journal of Technology, Knowledge & Society, 2(5), 83-94.

Seelig, M. I. (2006). A case study of the photographic principle. Visual Communication Quarterly, 13(1), 16-31.

Seelig, M. I. (2005/2006). Constructing visual news: Technological changes in photo editors newswork. The International Journal of Technology, Knowledge & Society, 1(2), 12-23.

Seelig, M. I. (Fall, 2005). A case study of the visual elite. Visual Communication Quarterly, 12(3 & 4), 165-181.

Seelig, M. I. (2003). The impact of new technologies on journalistic routines. Web Journal of Mass Communication Research, 6(1),

Featured Projects

Communicating the Environment Beyond Photography