Project Description

This paper focuses on the modern economic practices of the games industry in the United States. First, it provides an overview into several companies, with individual profiles detailing the products they offer, how they generate revenue, and their roles within the industry. Second, it provides an explanation for why these companies make such economic decisions and evaluates the impact it creates on both themselves and the consumer market. The U.S. games industry is constantly adapting to accommodate the latest technology, and those changes have resulted in multiple avenues for them to generate a profit. By analyzing the industry’s trends and financial returns, the paper concludes that the industry will continue to prosper in the electronic marketplace through multiple streams of revenue and a reinforced sense of marketing for the unique services they exclusively provide to the market.

Name of Student
Raul Cruz

Majors
Music (Voice Principal)
Media Management

First-Place Media Management Association (MMA) Award, 2021

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