By SoC News
Mar 11, 2014 | Posted in Advertising | Broadcast Journalism | Journalism | Motion Pictures | Public Relations
The Wine Spectator Foundation will award up to $50,000 to School of Communication undergraduate and graduate students for projects about wine, food, restaurants, travel or tourism.
Such projects may include, but are not limited to, a video or short documentary, news or feature writing, a press kit, an advertising project, a graphic design project, a photography portfolio, multimedia (website) or a scholarly paper. Only completed applications and projects will be considered. No exceptions will be made.
Below are some basic examples of projects that would and would not be accepted for the competition. These examples in no way indicate the limit or the scope of accepted entries; they are merely examples for reference.
Journalism/Broadcast Journalism: Written magazine article with photos and layout in a full, multi-page spread is acceptable. Television newscast regarding travel and tourism, food and/or wine, fully edited. A two-page typed article is NOT acceptable.
Advertising: Creative track students may create a 360 campaign (5-piece minimum), while general track students may submit a strategy plan and management students may submit a full media plan. Two stand-alone print ads is NOT acceptable.
Film: A fully developed script for a short film is accepted, an edited short film or creative piece is acceptable. A story-board with no script is NOT acceptable.
Public Relations: A full campaign or compressive media plan (including traditional and social media) on travel and tourism, food or wine would be acceptable, as would a complete media kit. A sample of a press release, or a poster is NOT acceptable.
Applications must also include a completed application form, a letter of recommendation and a résumé. The deadline for entries is April 4. Submit application and supporting materials to Wolfson Building, Room 2037.