Jyotika Ramaprasad

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Jyotika Ramaprasad is Professor, Vice Dean for Graduate Studies and Research, and Interim Director of the Knight Center for International Media, in the School of Communication at the University of Miami. She has published her research in the International Communication Gazette, Journalism Quarterly, Newspaper Research Journal, Asian Journal of Communication, Mass Communication & Society,The Harvard International Journal of Press/Politics, Journal of Advertising, Journal of Advertising Research, Journal of Current Issues & Research in Advertising, and Social Marketing Quarterly.

Ramaprasad has consulted for disaster preparedness in Southeast Asia and for journalism/communication education in East Africa. She has received several US State Department grants for capacity building in journalism and communication for social change in South Asia and East Africa. She has run workshops, given talks, and taught as well as provided curricular advice in several institutions around the world including Europe, Africa and Asia.

Research Interests

Communication for social change including health and environmental communication; journalist profiles, media representations.

Featured Publications

Book or Book Chapter

Ramaprasad, J. (2013). Effect of a public service announcement on couple testing for HIV in Uganda on beliefs and intent to act. In J. Servaes (Ed.). Sustainability, Participation and Culture in Communication: Theory and Praxis. Chicago.

Peer-Reviewed Conference Presentation

Ramaprasad, J., Sessa, W., and Lang, K. (2012). Male circumcision for HIV prevention: Predicting behavioral intention and attitude using the Health Belief Model. IAMCR. Durban, South Africa, July 2012.

Ramaprasad, J., Lang, K., and Sessa, W. (2012). Narratives of othering? Immigrants in South Africa's newspapers. ICA. Phoenix, AZ, May 2012.

Ramaprasad, J. (2012). Pakistani journalists: Roles, epistemologies and ethics. 1st International Conference on Journalism Studies. Santiago, Chile, July 2012.

Peer-Reviewed Journal

Ramaprasad, J., Garrison, B., and Liu, Y. (2012). Ethical use of new technologies: Where do Indian journalists stand? Asian Journal of Communication. 22(1), 98-114.

Ramaprasad, J. (2012). Mapping territory, making change: Ugandan journalists addressing HIV/AIDS. International Communication Research Journal. 47(1-2), 46-76.

Ramaprasad, J. (2011). Couple testing for HIV: Evaluating effectiveness of a video in Uganda. Journal of Health and Mass Communication. 3(1-4), 206-228. Spokane, Washington. [Web Site]